


My Magic Words
Thoughtfully created to help children build a positive relationship with themselves from an early age.
My Magic Words is more than a deck of affirmation cards, it's a gentle daily reminder that every child is capable, loved and enough, exactly as they are.
Featuring 30 thoughtfully written affirmations, each card encourages children to believe in themselves, embrace their emotions, practise kindness and celebrate the unique person they're becoming.
Because the words children hear, and the words they repeat to themselves, help shape the confidence they carry throughout life.
Whether they're used during a morning routine, before school, at bedtime or whenever a little encouragement is needed, My Magic Words creates a simple daily ritual that helps children begin each day believing in themselves.
Suitable for children of all ages, with younger children enjoying the cards alongside a parent or caregiver.
Who It's For
Perfect for children any age who are learning to:
• Build confidence and self-belief
• Express and understand their emotions
• Practise kindness towards themselves and others
• Develop resilience and courage
• Create healthy daily habits
• Dream big and believe in their abilities
• Grow into the best version of themselves
What's Inside
✔ 30 beautifully designed affirmation cards
✔ Confidence and self-belief affirmations
✔ Kindness and gratitude reminders
✔ Emotional wellbeing support
✔ Encouragement for courage and resilience
✔ A simple daily ritual for positive self-talk
✔ A keepsake box for easy storage and display with a soft-touch finish
✔ Soft-touch cards designed to feel smooth and calming in little hands, making them a wonderful sensory experience
Why Families Love Them
These are more than affirmation cards.
They're gentle reminders that help children recognise their strengths, believe in themselves and develop a positive inner voice that can stay with them for years to come.
Just one card each day can spark confidence, encourage meaningful conversations and remind children that they are loved, capable and enough.
Because every child deserves to grow up believing in their own magic.
Complete Their Journey
Pair My Magic Words with the Kindly Planned Junior Planner to create a simple daily and weekly routine that supports your child's confidence, emotional wellbeing and personal growth.
Start each morning by drawing an affirmation, then use the Junior Planner throughout the week to set goals, practise gratitude, reflect on achievements and celebrate progress together.
Together, they help children build healthy habits, strengthen self-belief and create a kinder relationship with themselves, one affirmation, one reflection and one week at a time.
Start Their Journey Today
The words children hear today become the beliefs they carry tomorrow.
Help them grow with confidence, kindness and courage by creating simple daily habits they'll carry with them for years to come.